Client Call Guide

As a designer, making sure we align with our clients is vital before we take on a project. In order to find that alignment, we need to be present and actively listen.

That's why I've created the ultimate Client Call Guide that builds trust through asking high value questions. These questions are meant to be asked in person or on a client call (this is not a questionnaire to send off!). It's curated to ignite thoughtful, intentional conversation, and to help diagnose pain points early on so you know how to tackle the project from a problem/solution mindset.

As experts, we don't need to focus on selling ourselves - there's a reason clients pick us out from a crowd in the first place. They already know what we do and how well we do it, and now it's our time to listen. Who are they? What are they searching for - why?

Overall, these questions will help you:
1 - Demonstrate value and establish trust before the project starts.

2 - Assess the client's readiness to work with you.

3 - Control the flow of the conversation, establishing expertise upfront.

4 - Gain clarity of client's pain points.